Welcome back to The Freelance Insider Show!
Today we’re going to take a close look under the hood at the whole idea of how to go about finding your freelance niche and why it’s so important for your success. I’ll explain why being a generalist is harmful to your career as a freelancer, can actually make it hard to land those dream clients, and we’ll also look at how to access those higher paying freelance jobs.
If you’re not yet sold on the whole idea of niching down this episode is for you!
Episode Highlights:
- Why clients prefer specialists
- How to identify your hidden talents and skills
- The importance of understanding market demand
- Strategies for conducting online research to find those ideal clients
- Why niching down is a starting point, not a life sentence